Effective recruitment sometimes requires people to think outside the box. Finding the right hire can mean looking beyond your ideal candidate profile—or even outside of your industry.

Let's face it: people are busy. Our inboxes are flooded, phone calls get screened to avoid distraction, and social media is oversaturated with content. Great recruiters know they must get creative if they want their message to a candidate to stand out.

Your job post is a valuable tool in the hiring process, serving as the initial introduction to both the role and your company. By keeping a few key strategies in mind, you can maximize the impact of your job post and attract top talent. Here are five effective strategies to help you find great candidates.

So, your company has been shortlisted, and you're in the running for an exciting GovCon opportunity. There's a good chance that you'll soon be picking up where the previous contractor left off.

I was recently at lunch with a CEO, and he stated how frustrated he was with their ability to find a C-level executive matching their organizational goals and culture. He felt they were wasting time and money with no actual results. I asked him what the biggest stumbling block was, and he thought it was that his team was struggling to find qualified talent. Not because they weren't capable, but because they didn't have the time to give the search the attention it needed to succeed.